Questions about inclusivity

When writing questions for the registration page, think about the people least likely to register, and those who face discrimination in society, bearing in mind that these two groups are not the same and sometimes are opposed to each other.

Questions should be phrased to be inclusive, while remembering that the more answers that there are to a question, the harder it is to include everyone or to select a representative sample. For some questions, you may want to aggregate answers in your respondent form.

Example: You’re running a process on pet parks. You want to aggregate people by whether they own pets or not, and if so whether they own cats, dogs or other pets. However, you have a small, vocal segment of the population who own either birds or lizards, so the question you ask offers the option to choose ‘bird’, ’lizard’ or ‘other’. However, for the selection, you combine all three answers to ‘other’.